There is more to a story than simply telling it.
This is why the range of services I offer small businesses includes not only expert writing, but also in-depth discovery and strategic planning.
So if all you need right now is to talk with someone who can provide clarity about the key elements of your story, then I can help you with that.
Or if you need to put some shape around the story of your business, so you can tell it better to others yourself, then I can help with that too.
And of course if you do need somebody to tell your story for you—to write it in a tone and voice that matches your own—then I’m more than happy to help with that as well.
It all starts with a free half-hour introductory call. We’ll get to know each other, discuss the needs of your business, and go from there.
I look forward to talking with you!
How Does My Story Process Work?
STEP 1: DISCOVERY
Before we can tell others the story of your business, we need to gather all the pieces of it.
This happens through a process of phone or video calls, emails, and online research designed to answer key questions like …
Who and what is your business?
When, where, why, and how did it first come to life?
Who does it serve, what does it offer, and how is it special?
What is your market, and who are the other players in it?
What motivates your business? What does it stand for?
STEP 2: PLANNING
We then explore how these pieces fit together into a shape that best serves your business goals.
The end result of this collaborative process is a strategy document that answers mission critical questions like …
What are the challenges you address for customers?
What are the opportunities you create for them?
What is the unique promise only you can make to them?
Why do you care about their success?
And why should they care about yours?
STEP 3: TELLING
Using this plan as a road map enables us to breathe new life into your small business story.
The specific vehicle used to tell your story will vary depending on what it takes to inspire action from the future customers you’re trying to reach to grow your business.
Some possibilities include …
Professionally crafted text for websites and “About” pages
Online articles, blog posts, and social media profiles
Scripts for multimedia projects, audio or video
Larger and long-term projects, like a book or an article series
Ghostwriting and co-authoring options available